"It's not human nature to be great. It's human nature to survive, to be average and do what you have to do to get by. That is normal. When you have something good happen, it's the special people that can stay focused and keep paying attention to detail, working to get better and not being satisfied with what they have accomplished." -Nick Saban
"To build a winning a team and a successful organization you must create a culture of greatness." –Jon Gordon
"Good is the enemy of great. And this is one of the key reasons why we have so little that becomes great." –Jim Collins
“A truly great player makes the worst player on the team good.” -Oscar Robertson
"Few people attain great lives, in large part because it is just so easy to settle for a good life." –Jim Collins
“Greatness is not about someone who has the ability to be great…Greatness shows up when someone might not have the ability but finds a way to succeed. They outwork their opponents, they outhit their opponents, they outfight their opponents. They want it more. Don’t give me the guy who’s supposed to be all-world and you’ve got to try and talk him into something. Give me the guy who has maybe just enough talent to be on the field but thinks he’s great, and who’s willing to do whatever he can do to contribute, to make the team better.” -Mike Singletary
"Do what you do so well that they will want to see it again and bring their friends." -Walt Disney